Job description
Position Overview
Interprets Volume/Value, Knowledge & Insights, Marketing Commercial and customer performance metrics and reaches informed conclusions on underlying trends and root causes.
Is able to identify and summarize key issues and Identify inconsistencies and irregularities in market data and narratives Ensures consistency of Customer & Commercial reporting across the multiple franchise, BU and corporate stakeholders.
Key Duties/ Responsibilities
Commercial Data Analytics
Performance Tracking (20%)
Capture business plan commitments by market across volume, revenue, K&I and commercial.
Capture consumer marketing calendar and programs for the year
Track and consolidate actual volume, revenue, K&I and commercial metrics
Prepare weekly/monthly/quarterly narrative & performance presentation after resolving irregularities and inconsistencies.
Prepare & update C&CL commercial metrics and narratives for key group and corporate stakeholders.
Prepare & update BU, Group and Corporate C&CL operations dashboards
Prepare Market and Commercial Insights as well as Macro Economics summaries for all markets and categories
Manage function budgets and financial obligations in partnership with finance.
Commercial Project Coordination & Collaboration (20%)
Consolidate charters and plans for all key commercial projects and initiatives and ensure alignment with BU strategy.
Consolidate updates from various commercial subject matter experts as
well as franchise commercial managers against the committed plans.
Liaise with IT function to setup online communication and collaboration
workspaces, upload content and manage updates for the CCL team.
Customer Data Analytics (40%)
Data collection and Analytics and Mining with narratives & performance presentation
Ensure on time collection and reporting of data from all WABU Markets
WABU Organized Trade franchise Volume/Revenue/Outlets Report – Monthly
WABU top 30 Reports - Quarterly
EAG top 15 Customers - Quarterly
EAG top 30 Customers – Quarterly
BULT Customer Performance Report - Monthly
Develop platform to Capture total organized trade volumes/ Revenues in WABU
Develop the scanning data module in the dashboard; collect organize
scanning data from selected customers and develop reports to be used in
the monthly and quarterly reviews
Provides all the necessary support to the Global Account teams (e.g. data analytics, market insights etc.)
Business Plan Development inputs and Adhoc (20%)
Prepare Business Plan Schedules Metrics – Volume, Outlet creation,
Cooler Investment, Outlet Segmentation, sales force etc capturing
current reality vs. annual and strategic (3 year) business plans.
Prepare Ad hoc BP schedules as required.
Ad hoc function requests
Prepare ad hoc analysis and presentations in support of CCL director as requested
Liaise with suppliers and bottlers.
Communication Complexities
Within The Company
C&CL Subject Matter Experts, Franchise C&CL Managers (strategy insights, status updates, guidance, coaching)
Franchise Manager, Operational Marketing Manager (market feedback, status updates)
Marketing Associates (track deployment and execution of marketing programs)
Sales Analyst (Track and report on volume performance)
Outside The Company
Bottler Middle Management (track execution of BBP commitments)
Bottler Customers, wholesalers and retailers (track execution of BBP in the trade)
Judgment And Decision Making
Is able to provide relevant and appropriate insights and
recommendations based on a firm grasp of commercial principles,
franchise current reality and operating context.
Innovation
Read market data, provide analysis to leadership team for decision making.
Qualifications / Compentencies / Skills
Technical Skills Development of administrative and operational reports and scorecards
Strong analytical skills
Advanced skills in MS Excel, MS Power point and MS Project
Working knowledge of building workgroup databases using MS Access or equivalent tools.
Experience in setting up team collaboration workspaces on SharePoint or equivalent tools.
Working knowledge of SAP Warehousing and Business Consolidation.
Generic Competencies
Building Value Based Relationships, Manage Bottler Relationships at appropriate level
Building Sustainable Organizational Capabilities
Leveraging and Respecting Others
Problem Analysis / Problem Solving
Work in Teams
Project Management Process
Translate Information and Data
Manage Budgets
Integrity
Related Experience Requirements/ Qualifications
2-3 years experience within a FMCG Company. Functional experience within an operational function would be an advantage.
Experience and/or training in information systems.
Certification in MS Excel and/or MS Access.
Preferred Qualifications
Bachelor’s Degree in Business Administration, Economics or Information Systems preferred.
Cultural Diversity
Ability to balance interaction at multiple levels from at times Bottler
Middle Management to retailers requires cultural sensitivity.
Cultural diversity specifics will depend on assigned geography characteristics
Travel Requirements
Minimal
At
The Coca-Cola Company you can cultivate your career in a challenging
and dynamic environment. We are the largest manufacturer and distributor
of nonalcoholic drinks in the world-selling more than 1 billion drinks a
day. Unlock your full potential with a future-focused company that is
known and respected throughout the world.
Interprets Volume/Value, Knowledge & Insights, Marketing Commercial and customer performance metrics and reaches informed conclusions on underlying trends and root causes.
Is able to identify and summarize key issues and Identify inconsistencies and irregularities in market data and narratives Ensures consistency of Customer & Commercial reporting across the multiple franchise, BU and corporate stakeholders.
Key Duties/ Responsibilities
Commercial Data Analytics
Performance Tracking (20%)
Read market data, provide analysis to leadership team for decision making.
Qualifications / Compentencies / Skills
Technical Skills
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